Our Story

Colour is a material.
We engineer it.

Asha Paints (Asha Enterprises, Indore — established 2020) is an ISO 9001:2015 certified manufacturer of emulsions, distempers, primers, enamels and waterproofing solutions for homes, businesses and industry.

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Vision

To be the most trusted name in surface protection and colour — where every specification is honest and every batch is consistent.

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Mission

Manufacture coating systems that perform in real conditions, support the people who apply them, and make colour selection a joy.

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Values

Quality without shortcuts. Specifications without exaggeration. Partnerships — with dealers, painters and architects — built to last.

Quality & R&D

Tested before it's trusted.

Batch-wise Laboratory Checks

Viscosity, fineness, opacity, gloss and drying behaviour are verified on every production batch before release.

Computerised Shade Matching

Master shade standards and instrument-assisted tinting keep colours consistent across batches and pack sizes.

Application Trials

New formulations are brush-, roller- and spray-tested on real substrates before they reach the market.

Continuous Improvement

Field feedback from painters and dealers flows back into formulation refinement.

ISO 9001:2015 Certified — Cert No. 24MEQPJ89 · GSTIN: 23EZLPP4449C1Z9 · UDYAM-MP-23-0082541

Leadership

The people behind Asha Paints.

Indore se shuru hui ek family-run manufacturing company — har batch par khud nazar.

Journey

Milestones

From a fresh start in Indore to an ISO-certified paint range.

Let's work together.